TRUE BOTANICALS

Antioxidants seem to be everywhere from infused teas to energy drinks to chocolate to skin care. It’s tempting to dismiss this trend as a well-crafted marketing campaign, but the truth is, antioxidants are some of the most effective and natural treatments for combating cellular damage and signs of aging. What Are Antioxidants? Antioxidants are molecules that help repair and protect cells against oxidative damage caused by free radicals. Free radicals are highly reactive molecules that can cause damage to cell membranes and DNA. Although the formation of free radicals is a normal part of the metabolic and aging process, exposure to UVA rays, air pollutants, industrial chemicals, and carcinogens can accelerate the formation of free radicals at the cellular level. When cells become oxidized, they lose the molecular components that make them stable. Damaged cells can interact with and break down other molecules in our body, like our DNA, lipids, and proteins. Antioxi...

Your mid-to-late 20s set the bar for how your skin looks for the rest of your life. Collagen production and cell regrowth start to slow, and sun damage can catch up with those sunscreen-less days of your early 20s. Exfoliation, hydration, and deep nourishment are the keys to healthy and glowing skin well past your 29th birthday. While anti aging skin care has its benefits, there are many ways to get healthy and happy skin without harsh formulas.  How Skin Ages in Your 20s The earliest signs of aging occur from exposure to the sun without protection and drying out your skin to prevent or treat acne. Sun damage can often result in hyperpigmentation, freckles, wrinkles, and fine lines. Beyond using an SPF 20 sunscreen every day to step up prevention, there are certain products, like antioxidants and vitamin C, that help your skin rebound quicker. Drying out your skin to prevent or treat acne isn’t the best strategy long term. Dry skin increases your chance of earl...